SEO tools

SEO tools

SEO tools

Mastering SEO optimization can be hard, especially if you’re just starting out. Fortunately, finding the best SEO tools is easy, we’ve compiled them all on this list. We reached out to over 20 SEO experts to find out what their favorite SEO software are and compiled this list around the ones experts kept raving about. You don’t need to try all these tools, you just need to figure out which one works best for your store’s needs.

SEO tools

1. Google PageSpeed Insights

Check the speed and usability of your site on multiple devices

2. Moz Local Listing Score

See how your local business looks online


700+ keyword ideas based on a single keyword

4. Google Analytics

Complete web stats and search insights

5. Google Webmaster Tools + Bing Webmaster Tools

Constant website analysis, alerts, and error reports

6. Open Site Explorer

Comprehensive link analysis

7. Google Keyword Planner

Know what people search for

8. in an Incognito Window

Discover auto-fill opportunities

9. Google Trends

Changes in search volume for key terms

10. QuickSprout Website Analyzer

Full analysis of your website

11. Schema Creator

Uber-customize the way your search results appear

12. SimilarWeb

View site stats for any domain

13. SERPs Rank Checker

See where your site ranks for certain terms

14. XML Sitemaps

Build a sitemap

Simply enter your site’s URL and some optional parameters, and XML Sitemaps will create a sitemap that you can upload to Google Webmaster Tools.

15. Browseo

See your website the way a search engine sees it

16. SEO Site Checkup

Audit and score for your website

17. Searchmetrics Website Analyzer

Performance dashboard for search and social rankings 

18. Find Broken Links

Discover errors on your site

19. Ahrefs’ Site Explorer and Backlink Checker

Complete overview of your website, pages, and links

20. Copyscape

Check for duplicate content

21. Moz toolbar

I’ve shied away from referencing any toolbars thus far, but the Moz toolbar is just too good to pass up

22. Robots.txt Generator

Robots.txt files let the web robots know what to do with a website’s pages.

23. Microsoft Free SEO Toolkit

The Microsoft SEO Toolkit combines quite a few different tools into one

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