App Development Company and Marketing Mobile App in Nairobi, Kenya, What is an App? An App is computer software, or a program, most commonly a small, specific one used for mobile devices.
In other words, App is just software. Originally software that you installed on a computer as a program was labeled as an application – or the shortened name of the app. However, the common usage of “App” or “Application” now generally refers to the distribution through app stores where the download and installation happen with a single action.

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